(02) What is document relevancy
Now, let's discuss document relevancy and its importance. As we mentioned earlier in the course, the search engine's role is to understand what the user is looking for and assist them in finding it. As marketers, our responsibility is to create valuable and relevant content that addresses their queries. Document relevancy, also known as on-page optimization, involves helping search engines comprehend the subject matter of our content. In the following sections, we will delve into each element of the page that holds significance for search engines. We will also outline the changes that need to be made and assess the impact of each modification.